In an interview with AdWeek about Microsoft’s use of marketing agency Crispin, Porter & Bogusky, Stephenson indicates that the company plans to reveal a new Zune subscription model this week “that’ll make it easier for people to get into the model.”

The use of Crispin represents a marketing strategy for Zune that is more closely aligned with Microsoft’s overall marketing. Stephenson indicates that the company is “looking to drive the Zune brand closer to Microsoft and the PC platform,” said Stephenson.

Both good things. Speculation is rampant, as it should be, in our forums.

(Thanks to segadc for the tip.)

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We’ve been clamoring for this for a long while, and it seems that Microsoft is augmenting its artsy-and-abstract advertising strategy with some more straightforward commercials.

This one, released tonight, is a good example and showcases Mixview quite effectively. I don’t know if this has aired yet, but it has just been pushed out on YouTube by OfficialZune. We’re liking it.

Thanks to clubdirthill002 for the tip.

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